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Flowering pot plants

We create strong varieties flowering pot plants with high ornamental value and long flower life. Each series has a number of constant unique characteristics, such as suitability for indoor or outdoor use or for a specific climate. We also set ambitious goals for ourselves in our experimental breeding programmes: abundant blooms, long flower life, round plant structure and uniform blooms are the key starting points here.

Added value

Our services go much further than just supplying the seeds. A high quality product is a prerequisite, but not a distinctive quality. For this reason, we work together with the entire chain. In this we put the grower centre stage and we provide support in the form of growing recommendations, and marketing and sales advice.

Our mission

“We are a committed plant breeding company operating worldwide to introduce and market innovative, high quality flowering plants which can be cultivated with minimum environmental impact and which offer a higher cultivation and market return throughout the chain and which make an inspiring contribution to consumer’s living environment and enjoyment.”

NIEUWS / VIDEO

Gerard Zwiers head of breeding showing Super Serie Fusion Cyclamen

The development of Super Serie Fusion

Two-toned leaf latest addition to Cyclamen assortment The development of a new plant does not always start with a preconceived plan. Or like Gerard Zwiers, head of breeding at Schoneveld Breeding, says: “You do not wake up one day thinking: and now I am going to make something special.” The latest addition to the assortment… View Article

Summer starts at Breeders Avenue

The FlowerTrials® mark the true start to summer. And as in previous years, we’ve got lots of great new things to show you this time. Come along to Breeders Avenue from 13 to 16 June and prepare to be delighted! We’ll be sharing our new product developments and will have an exciting first for you…. View Article
Super Serie Fusion

Visit us at California Spring Trials 2023

When spring arrives, it’s time for California Spring Trials. Of course, we will attend the 2023 edition. Area manager Kathy McKay and growing supporter Ton Koers present to you the latest developments in the broad assortment of Schoneveld Breeding. Visit the stand and get an overview of not only Cyclamen, but also many Primula. It… View Article

Discover our sustainable splash of colours

At the end of January it’s time for IPM in Essen. International contacts gather there to meet each other. Our area managers and growing supporters are ready to take you along in the colourful world of Schoneveld Breeding. Do we meet you there? Cold tolerant crops In these times of rising energy prices it is… View Article

Thank you for visiting our Cyclamen Open Days

Visitors to the annual Cyclamen Open Days were met by a huge splash of colours at the start of their tour. We opened the doors of our greenhouses at the end of October to show what we have. We received visitors in a winter wonderland for a guided tour through the greenhouses. In there, visitors… View Article

Gelderland province contributes to development Breeding Accel

With the opening of a molecular lab in Schoneveld Breeding’s PlantXperience, the partners of collaborative Breeding Accel have created more clout. The granting of a POP3 application by the province of Gelderland is helping Breeding Accel, as an innovative knowledge platform, to make targeted and focused speed in the field of brand development in the… View Article